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Thank you for your business, we warmly hope to work with you again in the New Year.
Archive for December, 2010
HAPPY CODEMAS
December 21, 2010Keep your spirits high with CODE
December 21, 2010The countdown to Christmas is here and among those celebrating in good spirits are Fine Tubes. They have been keeping up the Christmas spirit this year by sending out advent calendars to their many clients across the world.
Fine Tubes wanted to do something different this year. They were looking for a Christmas gift with a little added value and a longer-lasting impression. The advent calendars involved their clients in a more three-dimensional experience, rather than reading a standard message with a few signatures.
CODE was certain the calendar project represented the qualities of the Fine Tubes brand including an innovative design and an original, unique approach, allowing them to stand out from their competitors.
The CODE team faced a similar countdown when receiving the brief and having to deliver the following day. The team combined their creative thinking to produce a calendar which was both visually appealing as well as a representation of the Fine Tubes brand. The teams basic foreign language skills were also put to the test whilst communicating with the printing company, based in Germany!
The surprise twist behind the advent calendar featured a daily competition which gave their clients the opportunity to win a bottle of Plymouth’s local gin during the run up to Christmas day. CODE’s MD, Andy Staples came up with the idea to feature the bottle of Plymouth gin as the daily prize. The back of the calendar featured instructions to email the daily code, featured inside each numbered door, to Fine Tubes to be automatically entered into the daily prize draw.
Bettina Schadow, Marketing Executive at Fine Tubes commented: “CODE gave us great creative input and ideas on the interactive game we could play. The advent calendar is a great idea that works really well, even more so when supporting a local company. The prize, a bottle of Plymouth gin, suggested by CODE, had a local connection to our location in Plymouth. Again, great idea from CODE – especially against the time pressure of “I need an idea today, i.e. now”, well done to the CODE team.”
Personalised customer care
December 21, 2010For the fourth year running, Drakes Fine Jewellers, one of Plymouth’s leading independent jewellers have commissioned CODE to produce a series of greeting cards for their customers.
Drakes Fine Jewellers, established in 1950, is a third generation family run business with an extensive range of diamond and precious stone jewellery including; engagement rings, wedding rings and branded watches. Using fine diamonds and precious gem stones, many of their designs are made by specialist craftsmen, ‘A collection that is as diverse as it is beautiful’.
Every year, CODE provides fresh innovative images that are personalised with the Drakes branding by incorporating the Drakes logo discreetly into a chosen image. This year, the CODE design team have produced three greeting card designs which included; ladies birthdays, gentleman’s birthdays and wedding anniversaries.
Jerry Found, CODE Design Director commented: “We are thrilled to be able to produce the greetings cards on behalf of Drakes. The cards allow the Drakes team to continually recognise and communicate with their customers by giving something back on special occasions.”
Stacey Solomon wins I’m a celebrity.
December 4, 2010Stacey Solomon wins I’m a celebrity.. just weeks after appearing in Devonport for Company of Designers. Well done Stacey! Well done DRC
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