MD Andy Staples worked with senior members of The University of Plymouth Research & Enterprise division and Marketing team to deliver a strategic marketing communication plan that has resulted in a new Research Marque and associated collateral.
The strategy devised by CODE included a visual identity, copy development, 3D mapping and web structure plus a range of other marketing initiatives.
Research Expo
With a distinguished record of world class research at Plymouth; the showcase provided an opportunity for government agencies, business and community organisations to access the university’s research centres and institutes in a specially created venue on Plymouth Hoe.
The CODE design team led by Jerry Found, developed and produced the visual aspects of the event including research datasheets, a recyclable research folio and supersized roller banners. The visuals helped create an interesting and interactive showcase which demonstrated the breadth of research which is undertaken.
The CODE team created a complimentary DVD which was shown during the event. The high impact DVD incorporated a countdown to the number of institutes, research centres and featured ‘Plymouth Discoveries’ which highlighted the top 5 discoveries by University of Plymouth researchers.
